About
Who we are and how we do IoT market research
IoT Analytics is a leading provider of market insights for the Internet of Things (IoT), M2M, and Industry 4.0. We count more than 30,000 followers, more than 50,000 monthly website visitors, and 500+ corporate customers to date. Our products and services portfolio includes
- Market reports and databases on specific IoT topics
- Bespoke Research & Consulting Services
Our Work
IoT Analytics is a leading IoT market research / industry analyst firm, focused on the Internet of Things (IoT), M2M, and Industry 4.0. Our aim is to bring you the best and latest market insights around the IoT ecosystem so that you can better understand IoT markets.
While we monitor the general technology business environment and general trends around digital transformation, most of our work is focused on the analysis of IoT markets and IoT companies.
We track IoT market segments, IoT companies, their business cases, market share, M&A activity, and we provide custom IoT market research. Check out our focus areas to get a better understanding of our current IoT market research specializations.
Company Profile
Company presentation
Why work with us?
High-quality analyses
We aim to produce the highest quality research available to you. Our focus is on facts and actionable insights without losing sight of the bigger picture. And… we only publish when we think we got it right.
First-hand information
We attend and speak at approx. 30 global IoT and Industry 4.0-focused events every year and conduct hundreds of interviews with industry professionals. This allows us to shape our unbiased, third-party view.
Trusted by leading companies
We have served 500+ customers to date, many of which are Fortune Global 500 firms and returning customers. Our customers rate us 4.6/5 on average, highlighting the depth and comprehensiveness of our research.
Our Vision
Accelerating IoT adoption through important insights
We believe that technology plays a vital role in making the earth a better place – If employed correctly it makes people healthier, safer and our environment less polluted. IoT is one of the key technological advancements towards this vision and we want to play our role in helping achieve this vision.
At IoT Analytics, our goal is therefore to supply market participants in the IoT ecosystem with accurate information that enable them to go to market quicker and build safer and better IoT solutions.
Our team shares a passion for the Internet of Things and we are here to make the information available to you. We mine the web for relevant data, speak to experts deploying and offering IoT solutions, conduct relevant surveys, and package these data points in ways that make for compelling insights that our customers can use for better decision-making.
Our Team

Knud Lasse Lueth
Knud is the founder of IoT Analytics. He has extensive background working with IoT software and hardware companies and builds on a consulting and manufacturing background.
.

Pratik Akhairamka
Pratik leads the sales and account management team. He has a successful background as head of sales at a Fortune 500 firm, strategy consultant and an MBA from INSEAD.
.

Marta Simeonova
Marta leads various consulting projects. She has experience in general and technical management of international digital transformation projects with 15+M€ budgets and an MBA from INSEAD.

Matthew Wopata
Matthew is a principal analyst based in the USA, focusing on industrial technologies. He is IoT Analytics’ lead expert for Industrial IoT (incl. Industrie 4.0, Industrial Software)
.

Eugenio Pasqua
Eugenio is a principal analyst focusing on the future of communications. He is the lead expert for IoT Connectivity (especially M2M, LPWA, and 5G)
.
.
.

Philipp Wegner
Philipp is a senior analyst focusing on quantitative analysis, surveys and market models. He has a background in Economics and market research.
.
.
.

Satyajit Sinha
Satyajit is a senior analyst focusing on IoT components, modules, and other hardware, along with IoT connectivity and security. He has a background in market research analysis and equity research.

Thomas Meier
Thomas is a senior analyst at IoT Analytics.
.
.
.
.
.
.
.

Fernando Brügge
Fernando covers diverse topics ranging from Industrial IoT to Smart City. He has a background in Psychology and Cognitive Science.
.
.

Sharmila Annaswamy
Sharmila is part of the Industrial IoT analyst team. She has a background in Engineering and experience in Market Research focused on factory automation and advanced manufacturing technologies.

Marilou T.
Marilou leads all our account management activities and is responsible for general administration tasks.
.
.
.

Hoang Pham Van
Hoang is responsible for Website SEO, Social Media and blog activities. He also acts as support in media creation and Website administration.
.
.

Alice Schenk
Alice leads our HR management and customer satisfaction activities. Additionally she supports in marketing related topics. She has a background in consulting and e-commerce management.

Saverio Romeo
Saverio is IoT Analytics’ strategic adviser. His expertise revolves around entrepreneurship in IoT and emerging technology, the impact of blockchain on innovation and more.
.
.
.

Chris Hoemeke
Chris is an IoT Analytics Strategic Adviser. His expertise focuses on factory floor connectivity to the ERP systems; from Sensors to Insights.
.
.
.
.

Gary Mintchell
Gary is an IoT Analytics Strategic Adviser. His expertise includes digital manufacturing technology innovation including how IoT improves manufacturing enterprise success.
.
.
.

Flavio Bonomi
Dr. Flavio Bonomi is an IoT Analytics Strategic Adviser. His expertise includes data networking, fog / edge computing, and industrial IoT. Flavio has founded multiple IoT companies, published 100+ papers and is co-inventor in 60+ patents.
Our Team in Action
The IoT Analytics team attends various conferences, fairs and events every year. We update you on a regular basis about things we learned at those events.





IoT Analytics in the News
Our work recently appeared in the following publications.
Comments are closed.